There are those who shine in the spotlight, while others embrace working behind the scenes. Rare is the person who can transition from center stage to helping others take their turn in the limelight, but CEO of Victorious PR Victoria Kennedy has thrived in both roles.
Victoria started her career as a successful, trained opera singer who traveled all over Europe singing in castles and cathedrals, alongside top talents such as Andrea Bocelli.
Victoria realized in the beginning stages of her career that talent alone would not carry her career, but the marketing of that talent would take her to great places. She became a self-taught marketing expert, promoting herself in the opera world and fulfilling her dreams of singing on some of the world’s biggest stages.
Unfortunately, that opera career came to an abrupt end when the European government decided not to renew her Visa. Victoria was forced from the spotlight back to America to an area that was not exactly known for its opera singing. With her options limited, Victoria determined it was time to reinvent herself and make use of the public relations knowledge gained that made her own career such a success.
Victoria launched her public relations career and in less than three months, had grown the business to six figures by helping others find their path to success. Her approach to gaining a victorious public presence for her clients includes engaging with the media and garnering earned coverage. She has a creative ability to connect with her clients in creating their story and getting it into the right hands at the right time.
Victoria realized the power the media plays early in her career and envisioned growing her business with connections made in the media. She has since achieved exposure both nationally and internationally in Entrepreneur magazine, Yahoo! Finance, Inman News, Forbes and other top publications. Because of her expertise in branding and publicity, Victoria was invited to speak on the TEDx stage to share her knowledge.Through these connections, Victoria also has been able to get her clients into major publications as well as speaking gigs and national exposure.
While traditional public relations meant reaching out to the basic television, print and radio platforms, Victoria reaches beyond that to those online publications and top news sources, in addition to podcasts, social media and more. Victoria works to establish each of her clients as the #1 authority in their niche then searches out those publications and platforms that get her clients in front of their target audience.
“Victoria did amazing things. Uncovered things that I never even thought of, like going to different publications and getting us sent to those publications, with stories and was able to get us sent to the RJ which is a huge local newspaper. I got a lot of personal private messages. She uncovered a lot of ways to get our brand and my face out in front of people that I would have never imagined I could have been in front of,” Coltyn Simmons, Victorious PR client, said.
Dan Henry, $20 million digital marketing mogul, also trusted Victoria’s vision with his company.
“I am one of the most critical people….I’ve done 20 million in sales for my own offer and I can tell you that in that journey there’s been a lot of people that haven’t been very good at what they do and Victoria is definitely not one of them,” Dan said.
Victoria has become an expert in placing clients like Dan in the spotlight while she works diligently behind the scenes to keep them there. In addition to running her own company, Victoria gives talks, workshops and consulted for Entrepreneurs, C-level executives and top artists and influencers. Her vision for her and her clients’ future is unstoppable as she continues to dominate the public relations world.
Victoria Kennedy is a well-respected authority in public relations. She is a highly in-demand speaker on authority building and personal branding and has helped many clients boost their visibility and revenue. She has spoken on TEDx, the National Association of Real Estate Brokers, Inman Connect, and several other high-profile events, in addition to being featured in over 200 publications including Forbes, Entrepreneur, and Yahoo Finance. Click here to get into top publications: victoriouspr.com
