Whether you are a high-end fashion enthusiast or love a good piece of bling, it is significant to keep your style game on point. Donning jeans paired with a tee and a jacket is the easiest task. But the way you carry yourself speaks volumes about your personality. Along with it, having the best jewellery accessories adds a bit of dazzle to your look. After all, jewels and accessories give the final touch to complete your look. Among a myriad of brands, ‘EK’ is one of the leading brands for streetwear accessories and trendy outfit collections.
The brand is known for designing custom-made jewellery made of gold, diamonds and different kind of gemstones. Founded by Eric Keok, ‘EK’ is headquartered in Penang Island, Malaysia with having a total of 22 stores in different localities of Malaysia, Singapore, Thailand and Australia. While ‘EK Malaysia’ was started with Eric’s passion for designing, little did the founder know that it would become a grand success in the market.
Much before the jewellery brand came to life, Eric mastered the art of jewellery designing. “I had bought a bracelet during my college days which was highly-priced. I loved the way it was designed which left me curious to know how jewellery accessories are designed”, he said. Learning the art of designing, the founder then went on to design the finest jewellery designs under his brand. Right from rings to necklaces, and earrings to pendants, ‘Ek Collectio’ has a platter of jewellery designs for its customers.
As the jewellery designs became a massive hit, the brand then expanded with its exclusive apparel line. ‘EK’ has now got vibrant designs to offer that are at par with grace and excellence. The main focus of the fashion and jewellery brand remains to give unique looks to the customers with its quirky jewellery pieces and trendy outfit designs. As ‘EK’ keeps its authenticity intact, the brand has by far become the most trusted name across Asia.
Besides jewellery and clothing, ‘EK’ has many other products like sunglasses, bags, wallets, watches and other accessories. Starting on a small scale, Eric Keok has taken ‘EK Malaysia’ to newer heights. Maximising the visibility of the brand, ‘EK Malaysia’ is leveraging Instagram to reach a wider audience through its page ‘@ekcollectio’. To buy the best of apparel, streetwear and sophisticated accessories, check out the brand’s official website – www.ekmalaysia.com.
