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Indi Wijay Pivots To Capitalize On New Policy Changes In College Sports

Richard Brown by Richard Brown
October 6, 2021
in Sports
Indi Wijay Pivots To Capitalize On New Policy Changes In College Sports
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If you are equipped with a smartphone or access to a computer, you’ve got the entire world at your fingertips. The COVID-19 pandemic put an increased focus on the digital aspect of our lives as we sought to maintain connections while in a state of quarantine. This extension of our already increasingly digital lives sent more and more individuals to the internet as they looked for ways to monetize their content while creating potential future opportunities.

MyCutTV was established by founder Indi Wijay to supply non-profit content creators and influencers with the tools they need to begin marketing and monetizing their work. Originally geared toward the average influencer, Wijay and his team have since made a pivot in the wake of the Supreme Court’s ruling on college athlete pay.

While every student-athlete won’t become the next Tim Tebow or LeBron James, they will now all have an equal opportunity to create an income while monetizing their talents through micro-funding on MyCutTV.

MyCutTV Introduces Innovative Micro-Funding

When the Supreme Court sided with collegiate athletes in their ruling against the National Collegiate Athletic Association, it opened new and exciting doors for not just college athletes, but for collegiate sports in general. An industry brimming with opportunity, worth countless dollars, will finally be allowed to pay the athletes what they deserve — and MyCutTV is trying to make that easier than ever.

MyCutTV is what you get when you combine a social media platform with the best elements from Venmo and CashApp. Designed for content creators that want to use technology to build their brand, MyCutTV operates on a different wavelength than any of the aforementioned platforms we noted. What sets MyCutTV apart is that it allows everyone to make money in a friendly, fun, and accessible way.

How Does MyCutTV Work For Athletes?

Establishing an account on MyCutTV is simple. Prospective users simply must download the app from Google Play or the App Store before registering their account. After creating an account, users can begin following friends, sharing their posts, and uploading videos. Once a piece of content has been uploaded, content creators can set a price point for access to the video. A $1 video that is viewed 100 times can turn into $100! When that video is shared by a friend with even more followers, the original content creator can make even more money!

Imploring interconnectedness, MyCutTV wants to build a positive environment that imbues the vibes of founder Indi Wijay. Wijay made the decision to remove likes and comments from MyCutTV to increase its focus on only the most positive attribute of the platform. With this shift away from conventional content curation, MyCutTV also decided to do away with advertisements entirely.

The best way to succeed on MyCutTV is in the same way that you would in life: build positive relationships, share one another’s hard work, and celebrate mutual successes. If you only have 100 followers and your friend with 10,000 followers shares some of your paid content, you will both reap the financial rewards while your followers get unique content not available elsewhere. This is a rare but valuable win-win-win situation!

Hard Work Creates Value at MyCutTV

After having spent years pitching reality television shows to the industry, Indi Wijay fully understood that the hardest workers in the room were rarely the highest paid ones. In television, executive producers raked in executive salaries while production assistants and underpaid writers handled all of the work. In a similar vein, college athletes are finally able to break free from the thumb that the NCAA had been using to hold them down. Now hard-working athletes can profit from the content they create, developing their MyCutValue through direct and applied efforts.

On MyCutTV, Indi believes that every user should aim for the stars with the full intention of landing on the moon. While every kid won’t make a ton of money through their micro-funding and non-profit ventures, MyCutTV puts enough control back into the hands of those who are doing the work that the opportunities are available and the rewards are truly earned.

While Wijay and his team have pulled features from social media channels and transitional applications alike, Wijay wants to make one thing clear, “MyCutTV is not a social media platform, rather – it is a transactional-based company.” Put plainly, the more views you get the better your online monetization results will be.

Are you ready to seize the future by working for yourself? If so, learn more about MyCutTV today!

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