Most aspiring music artists nowadays are opting to go independent when launching their music career instead of waiting to be discovered by large music labels in the industry. A lot of up-and-coming artists also invest in the development of their own music label so they can have the freedom to create their own music, do their own promotional activities, and work according to their pace without having to contend with the pressures of satisfying a well-established music label. Such is the phenomenal journey that Taaj4lyfe opted to take with the launching of his new single Right Now under his own music label called THABLOKPARTY Ent.
Right Now was launched on YouTube two weeks ago and had been slowly gaining attention since its release. Three months ago, Taaj4lyfe released the single Need More and now has more than 8k views. The artist particularly enjoys being able to freely express himself through his music, using straightforward lyrics and creative melodies in his songs.
The creation of THABLOKPARTY Ent is a fulfillment of Taaj4lyfe’s dream of establishing his own music label. He celebrates this achievement not just for himself but also for the future artists he wishes to help in the future. As someone who started independently in the highly competitive music industry, he understands what numerous talented individuals go through when they start out. They have no connections, no money, and no brand. All they have is a song in their heart that they want to share with the whole world. For Taaj4lyfe, this should be enough to give an aspiring artist a shot at making it in the industry.
For Taaj4lyfe, music is a form of finding himself and experiencing inner healing. “I knew music was for me because it was my most productive outlet. It helped me get out of a dark place and turn negatives into positives. I am an artist and I produce music. I used to be an angry person but know I know how to positively direct that into creating music,” he explains.
As a rapper and music producer, Taaj4lyfe enjoys doing collaborations with other artists. He believes in the value of merging talents to produce something phenomenal that will impact music lovers from all over. Even big names in the music industry have gone into collaborations with other artists to boost their popularity and attract a new audience altogether. Taaj4lyfe believes that collaborating with other artists, both new and established, is an effective way to make a lasting impact on the industry.
Through THABLOKPARTY Ent, Taaj4lyfe wants to experience significant growth not just in his career but also mentally and emotionally. Achieving maturity in life and as artists take some time and a lot of experience, and Taaj4lyfe is an eager learner who is highly driven and committed. By pursuing his own music label, the rising rapper wants to encourage other people like him that there is always an opportunity to become somebody if one is willing to work for it. He wants to tell aspiring artists that it is important to have a vision, and acting on this vision is the second most important thing in the world.
Learn more about Taaj4lyfe by following his Instagram account. Check out THABLOKPARTY Ent on YouTube to access his music videos.
