Specialty food platform Fresh2 is changing the landscape of the food supply industry. As an integral piece to the largest business-to-business e-commerce platform in the United States, its Asian food specialty is providing extraordinary customer experiences. The key to this business-to-business e-commerce platform’s success lies in its innovative systems, well-sourced supply chains, and out-of-the-box ways it partners with local farms and big players in the food supply sector.
Understanding Open Sourcing
As Fresh2 makes its mark in an industry that was long awaiting a shakeup, it’s vital to understand the open-source concept as it pertains to providing the best ingredients to customers. This unique way of sourcing fresh fruits and vegetables and specialty ingredients from America’s farms puts the power in the hands of the customer and brings quality foods in a customer-friendly timeframe.
An open-source approach to providing supplies to restaurant owners gives these customers insight into supply chains and emphasizes the collaborative nature of food supply, bringing fresh ingredients from farm to table and sourcing more obscure ingredients transparently. Open-source equals shared knowledge and the opportunity for clients to directly inform and affect improvements to the process. Best systems are implemented quickly, and customers have the buy-in that brings them back to a functioning, inclusive food supply system.
While the notion of open-source as it pertains to new tech and platforms for providing the food supply service is relatively new, the notion of a more collaborative, participative food sourcing system is quite ancient. It all comes down to the simple notion of tracing where food originates and how it gets to us. Today, we do this with the best possible tech, and the Fresh2 platform is a model future food supply groups would do well to consider.
In giving its platform users the accountability to quality and a manageable way to order, track, and receive produce and other ingredients in a timely manner, Fresh2 is embracing the importance of the customer experience by perfectly marrying agriculture and top technology.
Fresh2 in Focus: Bringing Ownership to the Customer
With its entrance into the food supply market, where generalized food provision is the standard, the specialty nature of the Fresh2 platform is propelling the entire market into new territory. Its self-operated model and extensive technology and digitalization utilizes blockchain as a safety measure and support the tracing component of the system. Artificial Intelligence is an identification mechanism for various dishes as well.
Just as read-write replaced the read-only nature of the early internet, Fresh2 is discarding the low-touch structure of its competitors and replacing it with an interactive app and one-click ordering. Restaurants are shopping for the best sourced ingredients, choosing from a wide assortment and variety of ingredients, and tracking delivery to ensure their quick purchases arrive accordingly. Globally sourced rare ingredients are now available with the click of a button, and the company is set to scale in major ways.
“We’re bringing the best possible food resources to our customers through the innovative construct of our Fresh2 platform,” says Maodong Xu, Chairman of UC Works and owner of Fresh2, of his company’s continued success. “The way forward required global thinking, an enterprising mindset, the right tech, and a team of the most exceptional contributors.”
Fresh2 is now a model for supplying quality ingredients to restaurants with its high-tech platform. Over 26,000 users are active on the platform, and robotic systems have made logistics simple to manage. There is nothing low-touch about the platform’s construction. Instead, users click their way to an order that meets their ingredient specifications, sourcing wishes, and timeline for delivery.
With continued customer loyalty and the innovation to keep expanding its offerings and sourcing options, this business-to-business e-commerce expert continues to up its game and attract attention on a global scale. The specialty Asian food space was a launching point for a bigger experience, made possible by the platform’s willingness to give the buying power over to its users.
As the future of Fresh2 shines brightly, its greatest asset is quickly becoming the global nature of its e-commerce platform. The innate understanding of Asian food markets and direct partnerships with well-sourced ingredients are foundational to the success of Fresh2 within the food supply space. An open-source approach is the secret sauce that has made a smart idea a global success, and the industry is watching the platform’s unprecedented rise closely and with optimism for the future.