“We make a living by what we get, but we make a life by what we give.” – Sir Winston Churchill
Robert is an innovative serial entrepreneur with outstanding marketing, management, and communication skills. He has over forty years of marketing and executive management expertise. He has effectively introduced several unique products in various industries, from concept to brand acquisition.
Robert has been in charge of building national and international sales channels for start-up medical device company since 2007. In addition, Robert was the first to bring “Fresh Pack” pasta in a variety of flavors to all Ralph’s/VONS/PACE & Price Club outlets in California, Nevada, and Arizona.
Robert’s Philanthropic Venture Through 2XL Swagger
The Creation Of 2XL Swagger Brands
2XL Swagger Brands was established in 2012 after being inspired by his father’s idea of “Fruitka,” which he crafted in small batches for guests and business associates. Robert began recreating his father’s magical blend by going to a local Beverly Hills herbal store and purchasing the herbs recommended by the herbalist.
Over the years, Robert has collaborated with a number of herbalists who have helped him fine-tune his key ingredients. He discovered that a specific blend of herbs works well for each sex through his studies with these professionals. Robert launched 2XL Swagger Brands in 2012, spent years testing and refining the spirits, and has a devoted following in Austin, Texas.
Robert’s Philanthropic Endeavor
2XL Swagger Brands aspires to drive positive transformation for endangered wildlife and the environment. A portion of their proceeds is donated to organizations like The Back Mambas Anti-Poaching Unit.
The brand is passionate about wildlife conservation, and its goal is to bring more recognition to the cause, particularly to end the senseless abuse of rhinos and big cats. Inspired by some of the planet’s magnificent animals, they have named their delicious cocktails after some endangered friends in hopes of creating awareness and support.
How Can People Help?
The brand donates a portion of the earnings from each bottle of EasyRhino® and/or PinkKitty Liqueurs® sold to The Black Mambas APU. “We share the globe with these magnificent creatures, and it is our responsibility as good stewards of the environment to ensure that they all survive for future generations.” 2XL Swagger’s Craft Liqueurs should be enjoyed responsibly to help endangered species.
Not Just Spirits: A Lifestyle Brand
The alcohol market, according to Robert, has been diluted by cliche brands that bring no value to add to the consumer’s life. 2XL Swaggers Brands doesn’t believe they’re just selling customers a bottle of booze. It carefully arranges every aspect of its operation to fit the brand’s ethos and building unforgettable experiences.
