DXN and the Autonomous Inter-Governmental Institution for the use of Micro-algae Spirulina Against Malnutrition (IIMSAM.) An accredited IGO observer to the United Nations Economic and Social Council at UN-HQ-NY. Under United Nations Economic and-Social Council Resolution E/212/2003 5th of March 2003).
IIMSAM and its Strategic Partnership with DXN to support the UNSDGs (United Nations Sustainable development Goals.) United Nations Decade of Action 2020-2030. DXN-Global, the world’s 14th largest direct selling company in the health and wellness industry. A multilevel marketing company based in Malaysia manufactures and markets dietary supplements, including Spirulina – Platensis. DXN products are marketed by affiliated companies Daehsan, Ltd., and Daxen in some countries in Europe and Asia.
The IIMSAM/DXN Free Spirulina Distribution Campaign for one million children started in January 2021. To address childhood malnutrition around the globe. Malnutrition among children is a-significant concern not only in underdeveloped countries but also in developed countries. According to the World Health Organization (WHO), roughly 7 million children under 5 die each year=from preventable causes worldwide. Malnutrition is the underlying cause of 45% of these deaths, according to the WHO.
The IIMSAM/DXN campaign is one of its kind. The ten million DXN distributors of its products take the volunteer responsibility of sponsoring the fight against malnutrition by contributing-one dollar for one child. DXN has a global presence, and hence it would be possible for DXN to coordinate along with IIMSAM such a massive campaign.
The campaign aims to improve nutritional knowledge and practices, including complimentary feeding of 2/3 gms daily of Spirulina for 90 days, education on hygiene practices, growth-monitoring, and dietary diversity. Tapping into the nutritional-powerhouse that Spirulina is, the IIMSAM/DXN Partnership campaign aims to improve children’s health status, helping them achieve their developmental-milestones of growth.
The free Spirulina is also available with free shipment to Non-Profit Organizations and others working purely in distributing, promoting, and raising awareness of the excellent use of Micro-Algae Spirulina against malnutrition and willingness to support IIMSAM with logistics and distribution mechanism among the marginalized sections around the world.
Thus, the campaign has been distributed solely in India as of the date of this publication. In the following Regions, the 90 Days Spirulina Treatment-Programme: State of Tamil Nadu: Locally within the State: Thandalam-Nanganallur-Maduravoil-Kolthur-Vysarpadi and three main targets in Mumbai: Hamlets situated in Durshet area of District Raigad. Currently, the IIMSAM/DXN campaign distributes Spirulina in powder form mixed in water to ensure safe and proportionate consumption. In the offing, Spirulina will be in other ways like energy chocolate bars, candies. These are in the pre-development stages.
IMSAM/DXN is now working on the protocol and distribution modalities in various countries within the MENA Region and Sub-Sahara Region. For tentative distribution in late March and the beginning of April 2021.
Speaking about the launch of this campaign program, Dr. Lim, Founder, CEO & Chairman, DXN Global, said, “We will-take up the responsibility to feed 1 million children with 3 gm Spirulina daily -to out of malnutrition. It is our duty towards society. Which has supported DXN well over the past 27 years, and this is payback time. DXN’s Spirulina farms-produce one of Spirulina’s best varieties that can surely-help in our mission in our efforts against malnutrition.
Comments by the Secretary-General of IIMSAM Remigio Maradona:
“It’s a huge honor for me to work in a parnership with DXN an exemplary Company with a heart. I am looking forward to the implementation and the delivery of the free-Spirulina distribution to underprivileged communities around the world “Accelerating the SDG-3 Global Action Plan for Health and Wellbeing”. “ We are now distributing the spirulina to benefit the children around the world during the current Covid-19 pandemic crisis. We are delivering concrete deeds not lip service. Despite the red tape and bottlenecks. However our team efforts with DXN we have been able to overcome these challanges together. “India is our first step in a journey of thousands of miles….Said SG. Maradona. “ Paraphrasing an old Chinese Proverb….Said SG. Maradona.“
