Humans are visual creatures by nature, which is why imagery, photos, graphics, video and other forms of visual content are so important in marketing today. Time is money, which is why we skim through our social media feeds, glancing at images and videos before we take the time to read a multi-paragraph post. It’s a biological component that has been part of us since the beginning of time – and isn’t going away anytime soon.
The problem is that creating these visual assets is a challenge for most businesses, especially the ones just going online right now due to social distancing. In fact, 23.7% of content marketers claim that design and visual content is the biggest challenge for their team. Yet, at the same time, 80% of marketers use visual assets in their social media marketing, understanding just how important these forms of content can be for closing sales.
Since pursuing a concrete and viable visual presence is such a challenge for brands online, digital marketing expert and social media guru, Elizabeth Prairie, wants all businesses to know that capitalizing from this kind of visual exposure is possible for them today.
“With the rush to head online as foot traffic decreases countrywide due to restrictions, these business owners and entrepreneurs are feeling totally overwhelmed – and with good reason,” said Elizabeth. “The problem is that these individuals don’t know where to even start with visual components, which is where my team at Social Static steps into the picture.”
It’s All About Standing Out
Elizabeth believes in cultivating intentional organic growth through crystal clear brand messaging while helping every single of her clients to secure a distinct visual presence. She knows it’s all about standing out today, which is why her team provides a unique marketing strategy for each and every person. Bespoke, one-of-a-kind, and branded visuals are the only way to cut through the noise today.
“Mastering visual marketing is one of the most effective ways to get a brand in front of people who are going to invest and buy from the business,” said Elizabeth. “As we all know, small businesses are what make our neighborhoods thrive, which is why we need to do everything we can to keep these brands relevant and accessible today. Even if the online world is the only way to do business, we have to adapt and prepare for success online – it starts with visual marketing.”
Solving Problems to Maximize Profits
Elizabeth’s Social Static is a full-scale social media marketing team that helps businesses solve problems and maximize profits. The team works with social media management, email marketing, Facebook ads, brand photography, and other digital avenues to help all businesses secure their lucrative internet corner. As Elizabeth concluded, “whether a client is in marketing, hospitality, construction, or skincare, the Social Static team is ready to help them leverage the power of visual assets.”
For more information, or to learn more about Social Static, visit: https://socialstatic.co/.
