Armani Iman is a multi-dimensional entrepreneur and creator who believes in the value of constantly creating. As an African-American woman who has had to build herself from the ground up, she believes that everyone’s destiny lies in their hands and the choices they make. The Armani Iman brand is a brand that has its hand in a lot of things, from media to beauty, fashion, and luxury items. She created the brand because she wanted to create a path for herself and be a force to reckon with in society and her immediate family.
For a brand that started with media production through her production company, Mosaic Filmz, Armani Iman has evolved into a businesswoman who never gets tired of creating. If she is not creating new content for her show, Talk With Armani, then she is thinking about the next product to put out there for everyone. She is a staunchly family-oriented person, and she is strongly attached to her roots. So for her, her strength to get things done comes from those that she loves and cherishes. Armani Iman is always trying to get something, and she puts in the work and goes to any length to make it happen.
Outside her media production company, the Armani Iman brand has created four different sub-brands that are targeted toward everyone around the world. A body-shaper brand called Waisted by Armani, a lingerie brand called Lust by Armani, a lip gloss brand called Lipz by Armani, and an eyewear brand called Eyez by Armani. These four brands are thriving, and they are targeted toward everyone—men and women all over the world, no matter their color, body build, or budget. Her desire to build these brands was borne out of constantly creating. She spends hours shooting episodes for her show, and she felt the urge to create other things that can have her name on them, and then these brands were birthed.
Armani Iman is not creating things for any specific set of people. Her goal is to conquer the world and make something for everyone. Whether she is producing her talk show, a movie, or selling her eyewear or lip gloss, she is putting her best into everything. In her words, “I am an African American woman who created all the brands myself from scratch with my own money. I materially participate in everything I do, whether I am producing a movie or selling you a lip gloss, I put my name, my time, and my reputation in everything I do. So I can guarantee its authenticity, quality, and performance firsthand.”
Armani Iman’s five-year goal is to never stop creating. Her goal is to become a successful businesswoman that everyone around her can draw inspiration from. So she is going to keep creating while inspiring and helping others to create too. She encourages everyone to go out and build their dreams, and the only way they can do that is to start building no matter how little. She says, “The first step is always the most difficult, but you still need to take it. So get up, go all out, and make it happen.”
Learn more about Armani Iman on her website.
