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Understanding the Role of KYC in US iGaming Websites

Jennifer Ross by Jennifer Ross
August 7, 2022
in Business
Reading Time: 8 mins read

The US online gambling sector has risen as much as the global market, with estimates showing a CAGR of 17.34% between 2022 and 2027. More players seem to be embracing what iGaming has to offer. The period during the pandemic saw a particularly dramatic increase in online gambling activities as many people looked for ways to escape the lockdown. As internet casinos gain more prominence, they draw significant scrutiny from regulators and governments. Gambling websites collect copious amounts of data and move considerable sums of money. For these reasons, they are prime targets of various cybercrimes, including money laundering, identity theft and international financial fraud.

Due to the risks the businesses and customers face, governments and regulatory authorities ensure operators take the necessary measures to deal with these threats. It’s why online gambling is one of the heaviest regulated industries in the world. Know Your Customer (KYC) compliance is one requirement licensed casinos have to meet. Identity verification allows gambling platforms to learn more about their customers and prove they are who they say they are.

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What is KYC

If you have been using online casinos for a while, then you have come across the acronym. Know Your Customer is a process of verifying a customer’s identity, which involves submitting documents. You might have had to do this when registering for a casino account. The website asks you to send a valid ID or Personal Identifiable Information. You can submit a copy of your driver’s license, utility bills or bank statements. Additionally, a gambling site would need to verify your physical address and age. Before onboarding new customers, an online casino has to be certain it can trust them. The KYC process varies from one site to another, depending on an operator’s policy.

Also called Enhanced Due Diligence, the KYC procedure is designed to minimize the risk of fraud. Some casinos carry out the process during account creation or deposits, while others do it during withdrawals. You can’t be sure how the process will go until you are through it. A Christian Webbers Bitstarz review might tell you signing up is easy, but it depends on how well you follow the KYC steps. Any number of things, including self-exclusion, can prolong the procedure. If you want the verification to go off without a hitch, ensure the details in your registration are accurate. Any unverifiable information might cause a casino to deny account creation or, worse, withhold your winnings.

What’s the Use of KYC

iGaming companies with gross revenue of over $1 million qualify as non-bank institutions in the US. This classification requires them to abide by the same regulations as banks to curb financial crimes, identity fraud and money laundering. Regardless of whether an online casino is licensed in the United States or not, it must implement the necessary policies to avoid onboarding bad actors. Regulated operators must adhere to KYC and AML requirements or risk hefty penalties. The Bank Secrecy Act requires financial establishments to identify, flag and report suspicious transactions and activities to prevent money laundering and financial crimes. Gambling websites that don’t comply with KYC and AML regulations get fined. Besides the monetary penalties, non-compliance can ruin a casino’s reputation since players might find it hard to trust the operator.

US citizens using online casinos, whether local or offshore, must provide several details to open an account. The American Gaming Association updated its regulations, requiring a user to provide the full name, social security number, and address. You must also submit proof of permanent address and an official government ID to be able to make real money payments on gambling sites.

Online casinos are obligated to verify a customer’s source of funds to prevent money laundering and terrorist funding. It’s not uncommon for criminals to use gambling to move money from or to illicit sources. The large transactions at online casinos can make it easy to assimilate funds for a range of criminal activities. AML and KYC protocols strive to reduce the risk of such practices.

Another reason KYC is essential in iGaming is that it prevents underage gambling. A recurring criticism of internet gambling is that it makes it easy for minors and underage persons to access casino games. Regulators like the UKGC have been vocal about curbing underage online gaming. Through KYC procedures, operators ensure customers are of legal age before approving their accounts.

Uncomplicated KYC Processes

Being compliant with Know Your Customer requirements doesn’t mean a casino should compromise user experience. Digital KYC tools are making verification procedures less challenging for operators and, consequently, players.

For casinos to benefit from the process, they must make sure it’s as smooth sailing as possible. If you turn to sign up on a gambling website and then have to wait hours before your account is ready due to complex KYC steps, you would simply go to another site. Casinos need updated interfaces that simplify the registration and verification process. Optical character recognition software is one tool that can help with KYC by enabling users to scan IDs in seconds.

Gambling sites should pay attention to returning customers, as well. A player with an old account shouldn’t have to go through all the steps, given some details may already be available.

Fraud trends are constantly changing, meaning casinos have to stay updated on emerging threats. Know Your Customer policies need regular revisions to ensure they respond to current issues. Operators shouldn’t be complacent once they comply with regulations. They must reassess KYC protocols and update to suit the market.

The dramatic growth of the online gambling industry comes with its downsides. As internet casinos became more popular, they presented ideal opportunities for bad actors to use the platforms for various criminal activities, like identity theft, international financial crimes and money laundering. KYC protocols are some of the measures the sector has in place to decrease crimes by verifying user identities and sources of funds. 

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Jennifer Ross

Jennifer Ross

Jennifer has been a part of the journey ever since The American Reporter started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from health category.

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