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CEO Gabriel Galinsky Shares the Secret Formula in Growing an Artist’s Brand

James Boley by James Boley
July 14, 2020
in Business
CEO Gabriel Galinsky Shares the Secret Formula in Growing an Artist’s Brand
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Living in the Digital Era when the business competition is tighter than ever, creating a standout artistic brand is a vital part of an artist’s career development. Moreover, it is a crucial part of the road to success that an artist caters to both his or her audience and revenue growth. But one must remember that building an artist’s brand does not have to be a superficial process. May it be in the music, film, or business industry, there are simple yet effective ways to reach skyrocketing sales figures and widen one’s market.

For Gabriel Galinsky, the CEO and executive producer of Forever Current Studios, it is important to empower musicians, entertainers, brands, and businesses of any size to compete successfully in the constantly evolving marketplace. More than creating appealing audio-visual contents, Gabriel believes that artists should know how to market themselves and their products, as well as how to protect their intellectual property, build strategic partnerships, develop an actionable business plan, and maximize their revenue potential. Hence, creators should understand that they are not just performers, but they are also their own products, and like products, they are brands needed to be known and sold. 

Forever Current Studios prides itself on its ability to create unique products and services for each artist of any kind, while also being able to meet its marketing and sales goals. From content creation, media planning, to actual publishing and execution, the company has been able to establish a name in the industry for their applaudable results, transparency, and always going above and beyond expectations for their clients. In short, Forever Current maximizes its resources not just to earn money but to genuinely help artists and influencers grow their brands, and, most especially, their passion. 

Gabriel and his team have worked with several platinum-awarded and Grammy-winning artists and producers, as well as several TV celebrities. Moreover, Gabriel’s musical knowledge and skill allowed him early on to be featured on various platforms such as MTV, World Star HipHop, Beatport Top 40, and to be heard across multiple radio stations both in the US and overseas. To date, the projects he has written, produced and performed have accumulated over 80 Million streams across all platforms, independently and for Forever Current’s original releases, without including the projects and performances he has shared with major artists.

If one thing is clear, it is that Gabriel and his team will never be the type to do the bare minimum. In fact, it seems to be their burning desire to serve. 

To further its efforts within the educational space, Forever Current strategically partnered with Miami/NY based Music and Entertainment law firm, Chase Lawyers, to produce a YouTube channel series that promotes legal awareness and tips by expert attorneys, for free. 

In addition, Gabriel and his wife, Andrea Galinsky (host/producer), recently launched the “Entertainment Biz Podcast with Andi G,” in association with Forever Current. The podcast offers insider access to exclusive interviews with entertainment and business experts, serving as a means to higher knowledge, industry insights, brand and business development strategies, career growth practices, and activating an entrepreneurial mindset. 

In hopes to help as many as possible musicians worldwide to succeed, Gabriel has announced that before the end of this August 2020, he will launch his new book entitled ‘“Getting Paid From Music”- The Ultimate Music Business Guide for Artists, Songwriters, and Producers.’ 

Indeed, consumers of music, film, or any kind of brand has developed high-expectations towards artists over some time. It now becomes a challenge for these artists to offer new things and aggressively step up their brands. Ultimately, working with a multi-disciplinary media service company would be a great opportunity for artists to grow their business and craft. 

To learn more about Forever Current Studios, visit their website, and you may connect with Gabriel through his Linktree. 

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