Troy Sandidge is a featured speaker, streamer, marketing consultant, investor, interviewer, and Twitter aficionado. As a professional, he has forged personalized marketing blueprints for small businesses and enterprise corporations to strengthen their brand authority, increase their reach and ROI on average four times, and generate more conversions and revenue using social media as a focal point.
Troy never envisioned life as a marketing consultant. He went to college with the full intent of being an electrical engineer, but the need to be out there and creative was so compelling he made the shift late in the game. As a black-minority millennial, Troy Sandidge knew he had a unique vision of change that only he could carry out. Diving into the world of marketing helped him do just that.
Today, Troy Sandidge is a digital marketer who provides valuable social media marketing strategies and solutions for small-and medium-sized businesses (SMBs) and enterprise brands. For over a decade, Troy has been working with entrepreneurs, small businesses, nonprofits, agencies, national brands, influencers, international organizations, and multi-billion enterprise businesses to achieve success and reach audacious goals. His D.A.R.T. Marketing Methodology™ helps any business of any size grow its brand identity, reach, and profitability through social media, video, and digital marketing strategies with a heavy emphasis on storytelling.
Troy has built a brand, a business, and various companies through organic marketing, community building, and storytelling. His unique approach has generated millions upon millions of dollars from SMBs to enterprise brands.
His work helped him fulfill his longtime dream of making an impact in his community. He now gets to lend a hand in changing people’s lives. Troy’s career inspires people in his community, who see in him a role model who beat the odds and overcame society’s judgments and stereotypes.
Of all his projects, Troy best enjoys working with SMBs and enterprise brands only starting to earn their market’s trust and build their community locally. He can still manage to establish close working ties with businesses who are at this stage. His proprietary method works well in helping entrepreneurs and small business owners flourish and gain more market share.
Troy is unique from other marketers in that he personalizes his approach to the particular business. He understands that no two businesses are alike and customizes his approach according to the niche of the business, their specific target market, and many other factors. Other marketing consultants put people in a predetermined box filled with templates, prerecorded videos and courses, and an endless supply of regurgitated “hand-me-down” strategies, tactics, and marketing approaches.
His approach works so well because he keeps things simple while giving the project a personalized touch to maintain the humanity aspect. This method guarantees him maximum impact and reach. During sessions with his clients, he pushes himself in the limited time that they have to come up with the best strategy. He internalizes their dilemmas and visions.
Troy leverages storytelling and community over paid advertisements and vanity metric inflation schemes. To him, it is simple: Imagination is the engine. Content is the fuel. Social media is the highway. Marketing is the roadmap, and Sales is the destination. Troy’s ingenuity has been celebrated in numerous publications and his long list of satisfied clients. Over the next few years, Troy will only keep pushing past limits and breaking barriers in the field.