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Sam Bertini and Aryaan Arora of The Arora Company Set to Launch New Divisions of Tabr

mm by Richard Brown
December 11, 2020
in Business
Sam Bertini and Aryaan Arora of The Arora Company Set to Launch New Divisions of Tabr
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Tabr CEO Sam Bertini and co-founder Aryaan Arora are reportedly in the process of developing new divisions of Tabr, a news, entertainment, and mass media conglomerate headquartered in New York City. The businessmen also head The Arora Company, an American PR and marketing consultancy firm.

Tabr recently launched its news division, known as Tabr News, to over a million unique visitors in much less than a month. The division focuses on both US and international news, and has written at length about COVID-19 and the job market in New Jersey. According to Bertini, who gained prominence as a writer and fashion model prior to launching Tabr with Arora, Tabr News seeks to build bridges between groups of polarized people by engaging in “community consciousness”.

Even though Tabr News is still young, the entrepreneurial pair, both studying in the prestigious economics program at number 11-ranked USA college New York University, already have set their focus on expanding their burgeoning conglomerate. According to Yahoo Finance, Aryaan Arora is quoted as saying, “We’re already planning the launch of a YouTube channel and even have several apps in the works. We’re excited to share more on this matter in the future.” Sam Bertini said, in the same interview, that “this is just the beginning of Tabr’s initiatives. We have our sights set on expanding into all areas of media, entertainment, and beyond.”

These comments are in line with the recent appearance of the “Tabr Media” brand on sites displaying corporate company profiles. While neither Arora nor Bertini accepted our request for an interview, it seems reasonable to assume that this might be the name of their upcoming YouTube channel. There have, however, also been reports that Tabr is set to launch a streaming app, so that is another viable candidate for the name. Whichever route the initiative ends up taking, it has already been reported on several news sites that Bertini and Arora have pledged to donate a portion of their profits to charitable causes, which is in line with another interview the pair gave to Canadian news outlet Net News Ledger.

Arora had told the outlet that Tabr “intends to give back to the people who have helped us grow into what we are today,” while his business partner Bertini said, “we hope first to better serve our local community here in New York and New Jersey, but eventually we aim to make Tabr an organization that serves the nation.”

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