Most small and medium enterprises are struggling. Covid-19 is making us rethink our business models. Entrepreneurs are looking for solutions that will help revive their businesses. But the focus should be on how to succeed. Tiana Burse is an entrepreneur who is assisting small businesses to grow. Even in these hard times, she knows that you have the tools to succeed, and it is time to get going.
In this article, we explore how Tiana Burse is helping businesses through time tested strategies that include creative content creation, branding and marketing, social media marketing optimization, and domination.
About Tiana Nicole Burse
Tiana Burse is a serial entrepreneur. She is the CEO of District Media Press, California Bud Co, DMP UK, and the creator of a Facebook watch series ‘Hustle Season’. She is a business leader inspiring business growth and impacting lives across the globe. Her unorthodox entrepreneur mindset has propelled her company to assist many small businesses to thrive in leaps and bounds and endeared her to top business leaders globally. Here are her top strategies that you can adopt today to change your business.
Branding and marketing strategy
District Media Press has a history guiding businesses to develop innovative marketing and branding strategy. Their branding strategy and content centers around your specific business needs and target. Successful marketing strategy takes into account marketing campaigns based on the most appropriate media outlet. The strategy harnesses the power of data and artificial intelligence to design your marketing campaigns. The focus is on content creation that is relevant, informative, and authoritative. You can use content to make your interactions with the audience more personalized. By digging into data, understanding customer demographics, customer needs, and understanding market segments, design your marketing strategies and campaigns personalized to your client’s needs. For your business to thrive, you must adopt a good marketing strategy that helps you stand out, and your competition becomes irrelevant.
Creativity in Content creation
Success in digital marketing depends on the quality of marketing content that you develop for your brands. Content curation is essential when different social media platforms. Importantly, ensure your brand has an emotional connection with your clients. Feedback and customer insights are necessary for designing your future marketing content. District Media Press are creative thinkers. They will guide you to develop the brand that resonates with the audience.
Social Media Marketing
Great content must find corresponding media platforms. District Media Press will help you bridge the gap between the physical world and the digital world. Social media strategy should leverage on different platforms to increase brand visibility. Targeting the audience is possible through social media. With the right content, nothing can stop you from generating a buzz around your brand.
The game of social media is like chess. Tiana Burse recognizes many opportunities in social media marketing. However, competition is stiff, and to dominate, you have to make the right moves. At District Media Press, the goal is to empower you to take control of the digital space. They help you tap on floodgates of opportunities in social media. The focus in these areas includes ensuring your branding resonates with your audience and is consistent. They support you to develop a schedule of social media and content that grabs people’s attention.
It is essential to use social analytic tools to determine the effectiveness of your marketing strategy. Facebook, Twitter, Instagram, among others, provide analytics that you can use to evaluate your campaigns. With data, it is possible to know what is working and what does not, and hence make appropriate changes. Aligning your brand to your targeted audience is equally important. Ultimately, being in control and knowing what you need to do will help your business dominate the social media space and generate more leads.
Content is at the heart of every digital marketing strategy. Make sure that you are connecting with the right audience. Provide useful information and focus on building relationships with the audience. As a small business, it is also crucial to be responsive to customers’ queries. Lastly, check out what your target audience is interested in to ensure that you stay on top of the game.