One of India’s most reputed digital marketing mentors and successful entrepreneur Gaurav Madan guide students about online entrepreneurship. He believes that slow and steady growth can rapidly influence business standards, indirectly impacting on the profits. Gaurav bootstrapped HighonM along with his team to a multi-million dollar business. What makes him different is the everyday actions that have carried him through crazy waves in life, yet helping him stabilise his business on the long run.
Though he started off with a lot of uncertainty, his patience while subtle and steady growth has gone ahead to prove his success. He chooses to guide young and budding entrepreneurs which gives him satisfaction as others gain financial freedom.
With subtle model of business, it is easy to adopt various market trends, making it easy to cater to the audience in the right way. Our tastes and expectations keep changing over time, it is quite important for entrepreneurs to adapt to new market conditions. This influences the business in a very positive sense because the less mistakes you make, the easier you reach your goal.
Gaurav says, “Unlearning is not quite easy. A lot of them reach out to me seeking for guidance and help. It is always wise to keep an eye on the market situation and public demands before we commence our activities. By doing which, you are in-line with the market demands and do not have to unlearn and re-do anything.”
Making an unconventional choice takes a lot of courage. While Gaurav has clearly emphasised on the importance of perseverance and determination, as two key important factors for success. He continues to share his knowledge with his students and has trained over 100,000 in the field of digital marketing.
His strategies are being followed across top MNCs and his passion for digital is unmatched. He helps people from various backgrounds to upgrade their skills in the true sense of digital + marketing. At every step he focuses on subtle mindset and its role.