Indian YouTube channel and creators T-Series has shown monstrous growth and reached a pinnacle which has only been experienced by this video site till now in this new era. It was months ago when TSeries overpowered YouTube king PewDiePie as the most subscribed channel in the world. Currently, T-Series has the most subscribers in the world with 124 million.
The website has evolved over the years while making sure to take the first place and as the site got more popular, PewDiePie took a shot at the site which became quite a controversy. TSeries now has a line of advertisers wanting to advertise with them as it has massive, global audiences. Earlier YouTube worked in a different way and PewDiePie was then the topper, but the rules got tighter around how YouTube worked placing TSeries over and above everyone. Many people tried to cross it by looking for ways like to buy YouTube views, creating viral content, and so on. But even if they came close with this, TSeries kept the lead.
The rules lead to a decline in the quality of YouTube content for some YouTubers while some adapted and tried to paddle through. Another major change that YouTube went through is giving the platform to collectives, big media, and brands running channels.
Earlier it had more individualistic approach thus giving the world independent creators. With this change, YouTube got more audience in nearly every country in the world and creators in all of these regions. This worked for the Indian Music Company TSeries.
India has been creating the most popular YouTube content right now and in that TSeries tops it all. It is the most viewed channel in the world with 700 million views a week. The company gained 780.7 million views between the 6th and 12th of January 2020 alone.