If we’ve learned anything this year, it’s that situations can change very fast. Many entrepreneurs have tactfully switched to new ways of marketing their businesses in response to the 2020 pandemic. While some say 2020 has been the most difficult year of their lives, CEO of Shine Publishing, Christian Massa, has decided to take an optimistic approach and make the most of the challenging year.
Being an actor and entrepreneur himself, Massa is no stranger to how far one can get with hard work and persistence. Best known for his roles in Deadly Sins, Frenemies, and Pressure, Massa is passionate about setting his goals high and striving for the top. In fact, he is also the founder of the popular iphone game Square Darr, the assistant director to “My Suicide Story,” which is dedicated towards addressing and preventing suicide, and the co-founder to family-owned business, Aquatec Flooring, which hit over $2,000,000 in sales in just two years.
His latest undertaking is the launching of his website, Shine Publishing. The public relations agency is dedicated towards helping actors, entrepreneurs, and businesses successfully share their passions with the world. Shine Publishing already has publications on Yahoo! Finance, Business Insider, The American Reporter, London Daily Post, and Bloomberg News, to name a few. Thus far, they have also worked with clients from a variety of fields, including real estate, entertainment, credit repair, and restaurants.
Shine Publishing helps you create a stronger brand image that really speaks to your desired target audience. By matching you with a marketing expert, the publishing company uses sophisticated marketing tools to enhance the voice and presence of your business. They also design apps, create websites, and offer professional social media management that will set you up for success.
Ultimately, what makes Shine Publishing unique is that Massa truly cares about giving a helping hand to those around him. He knew it was time to enact changes to help companies keep afloat during uncertain times. As a strong advocator for staying at home to protect his loved ones, he’s now using his keen eye to virtually work with individuals and businesses amidst the social disarray.
“Business has no value unless the world is better after you leave it than it was when you came in. You have to care about the world or there’s no point in having money at all,” Massa explains. He is a strong believer in the entrepreneurial power to adapt to unforeseen circumstances like COVID-19 and make the world an even better place. Now is an exciting time to reassess your business goals, shift your marketing design plan, and establish the business presence needed to succeed in an ever-growing, digital era.
Book your free 30-minute phone call today to learn how Shine Publishing can get you the publications that will support your growth, reduce your turnover rate, and set you on the pathway to success.