Many entrepreneurs are coming up with unique services in the digital world to meet the needs of different areas of businesses. Giuseppe Federico Liprandi is one such name in the entrepreneurial world who has grown massively in the digital world.
Born and raised in Turin (Italy), Giuseppe Federico Liprandi graduated in Economics and Statistics. Following this, he started working for small brands & companies to build a communication strategy through digital channels.
At 14, Giuseppe Federico Liprandi created his own website and he started practicing his art through logos, graphic editing, light video editing by collaborating with many companies operating in his city. After his graduation, he enrolled himself in an advanced master’s degree in Digital Marketing & Analytics at the Regent’s University of London.
Here, he gained in-depth knowledge of online marketing and technical performance analysis to learn the latest trends in the digital world. Giuseppe Federico Liprandi along with his brother dived into the eCommerce world to create projects in the eCommerce world. He also learned about dropshipping and affiliate marketing to create and grow many e-commerce brands.
Post his master’s, he started working in an advertising agency, Publicis Media, to provide advertising services on Facebook, Instagram, and Google Search. In order to serve small & medium-sized enterprises new to the digital world in Italy, he launched his first marketing agency, 011-ENTERPRISE LTD.
Along with his brother, Giuseppe still runs this agency to offer services such as eCommerce website creation and optimation of digital marketing strategies on social media. And he has started a digitalmarketing agency, the Digilux Agency, that focuses on a range of premiums and luxury brands in the UK & Italy. The luxuryagency focuses on providing personalized services pertaining to the needs of clients.